Physician in Management (PIM) Seminar
Friday – Sunday • July 20-22
Special-blended learning format
35 CME • $1,440 members / $1,690 non-members
Unlock your leadership potential. Join the nearly 30,000 physician leaders who have enhanced their
careers in medical management with this introduction to the business side of medicine. Come for 2 ½
days, over a weekend, and complete the first 4 modules. Then, complete the remaining 2 modules in the
comfort and convenience of your home or office (see below).
Marketing
Friday • July 20 morning
Stay ahead of the competition. Determine your business advantage, identify target markets and learn
how to effectively use target and relationship marketing.
Eric Berkowitz, PhD
Valuable Communication Skills
Friday • July 20 afternoon
Increase staff productivity and morale and reduce errors by honing your communication skills. Learn how
to gain influence, improve relationships and promote cooperation.
Timothy Keogh, PhD
2012 Summer Institute
Quality Management
Saturday • July 21
Learn key quality improvement methods and techniques and their impact on your organization:
minimized waste, decreased errors, increased efficiency, and improved quality of care.
David Nash, MD, MBA, FACPE
Powerful Negotiation Skills
Sunday • July 22
Distinguish yourself by learning how to be more persuasive, handle difficult negotiations and create
situations where everyone involved walks away satisfied.
Linda Babcock, PhD
Take these two modules home with you and complete the course at your convenience*.
Finance in Health Care Organizations
Learn how to assess your organization’s financial health, make effective fiscal decisions
and communicate comfortably with your CFO, business manager or financial consultant.
Hugh W. Long, MBA, PhD, JD
HOME
3
Increasing Your Influence
Recognize how power, authority and perception play an active role in influencing
individual and organizational behavior.
Charles E. Dwyer, PhD
Scholarships for the Physician in Management Seminar are available to ACPE members.
Visit acpe.org/scholarships for details.
acpe.org/Summer